[identity profile] captain-slinky.livejournal.com


Saturday morning at 8:30 on NBC in 1985, Disney's Adventures of The Gummi Bears sparked a HUGE CHANGE in the way that Saturday Mornings and Television Cartoons would operate from this point on. But first, a summary:

Medieval bears cook Meth in the forest outside a kingdom, have to avoid being captured by the evil Duke Igthorn. It's basically a cartoon version of "Breaking Bad".

SO! The importance of this show! Last week I discussed the importance of The Wuzzles and how Disney was jumping in to television animation like never before. Whereas The Wuzzles was a standard Saturday Morning cartoon with standard 11-minute conflict-and-moral story lines, The Gummi Bears (pitched at the last minute by Michael Eisener because his kid asked for the candy and it made him think "Hey, THEY could be a cartoon character") was a semi-episodic, progressive story with character development.

This cartoon served as an example that was copied all through the rest of the 80's and in to the 90's. Ongoing story lines, plot threads that would weave through multiple episodes... other companies followed that mold from here on out.

After 3 years on NBC Saturday Morning, the show moved to ABC for one final season before becoming the established elder statesman of The Disney Afternoon, a collection of Disney animated half-hour shows that all followed the same template of character development and long, weaving plot threads.
[identity profile] captain-slinky.livejournal.com


In 1985, Disney was desperate to get back in to the Television Animation business. A series of underperforming animated movies since the death of Walt Disney in 1966 had left the once powerful House Of Mouse a slowly rotting corpse of a company being picked apart by corporate scavengers.

Then came Michael Eisner who said "Screw that, we're DISNEY!" and with that they pumped new money, new talent and, unfortunately, new 1980's greed-fueled corporate policies in to what had once been a tight-knit "Family" corporation of sorts.

Regardless of the greed-fueled motivations, though, Michael Eisner got the company back up and running for a whole new generation of kids, starting with Saturday Mornings in 1985 because Saturday Morning cartoons were cheap, easy to make, and could be turned out FAST to get the Disney name back in to homes that weren't tuning in to the Disney Sunday Night Movie every week out of habit for family-friendly viewing.

The first cartoon that was made ready was "The Wuzzles", with a concept that was created by Michael Eisner himself for his new Disney Television Animation Studio to create. Because Michael was such a good 80's businessman, he had the toy rights sold to Hasbro before they even had a storyline, full name, concept sketch or really anything beyond "It's a show about mixed-up animals, like part giraffe and part elephant". It had the Disney name behind it, so they bought it and BOOM! An 80's classic was born!

The Wuzzles only lasted one season (13 episodes), making it the shortest lived Disney Television Animated show ever, but the following year ABC bought the reruns of that first season as a part of an experiment which we will discuss next week when I tell you all about Disney's Adventures of The Gummi Bears :)

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1980's Saturday Morning Historical Preservation Society

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