1983 Saturday Mornings on NBC: ONE TO GROW ON

[captain-slinky.livejournal.com]

I figured I'd launch my listing of 1983 with a special mention of NBC's "One To Grow On", my own personal favorite of all the 1980's Saturday Morning Public Service spots!

Schoolhouse Rock over on ABC was good, don't get me wrong... but those were most assuredly a product of the 1970's.

In The News over on CBS... did anybody actually ever watch that on purpose? And once again, it was very much a product of the 70's.

But One To Grow On? That's ALL 80's, BABY! Beginning in 1983, these two-part, 1-minute commercials usually came at the end of some cartoon. Unlike the "The More You Know" campaign that replaced it in 1989 with its "Hi I'm a celebrity, Crack is Wack, stay off drugs" shooting star log and finish, One To Grow On had the celebrity in question watch the video, then comment on what we should learn from it, and then finish the video.